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LMFF – L’Oréal Melbourne Fashion Festival – 2007

Romance Was Born
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LMFF – L’Oréal Melbourne Fashion Festival – 2007 from For-Tomorrow.

After a particularly well-received launch last year, the Melbourne Metal Collective has decided to join forces once again for LMFF 2012.

Organised by jewelers, for jewelers, the MMC was launched in 2011 in order to create a support platform that would allow local talents to approach buyers and media as a force rather than solo.

Four designers from the original line up have remained: Henson, Young Hunting, Estelle Dévé and Hamish Munro. Added to this line up in 2012 are three new upcoming talents: O.T.T by Lia T, Alexandra Blak & Maripossa.

All seven designers have developed their very own strong identities, and are carried by leading boutiques in Australia and abroad. While their aesthetics are very different (some work with neon latex, others with Perspex, others with silver and gold) there is somehow a harmony of their personal aesthetics when observing their work as a collective.

Last night saw the opening of LMFF presented by David Jones, as seen below. Further For-Tomorrow imagery will continue as the event progresses, this includes designers Song for the Mute, Josh Goot, Dion Lee, Ksubi and more.

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