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Home : Autumn/Winter 2011, Lookbook shots, Mjolk

Mjolk – A/W 2010/11 – Full lookbook

8 April 2010 | 10 Comments

Inspired by the melding of generations, juxtapositions of past and present, and themes of abandonment and renewal, Mjölk materialises every stage in a man’s life: his childhood and youth, wearing his father’s oversized jackets, school uniforms, and tee-shirts; his entrance into adulthood with denim and shirting; his middle age with tailored suiting and overcoats; the end of his life with nostalgic knits and corduroy. The collection, literally and figuratively, patches together the different textures, shapes, colours, and proportions that distinguish one generation from another, consolidating the span of a lifetime into a singular visual set.

Mjölk’s Autumn/Winter collection finds its palette in city neighbourhoods whose character and beauty stem from long-standing cycles of cultural death and rebirth. The forgotten cobblestones of Brooklyn’s Vinegar Hill tell the haunted and invigorating stories of the neighbourhood’s past and present. Mjölk follows the lives of the world’s great poets who lived and worked there—Walt Whitman, Hart Crane, E.E. Cummings, William Carlos Williams—and re-imagines the beauty and tragedy of these artists’ lives. Their wit, demeanour, and sense of physical appearance supplies endless philosophical and visual inspiration this season.

The fin-de-siecle and Depression-era art scenes in New York combine with the passage of time, the movement of generations, abandonment, and renaissance to inspire this season’s collection. A mélange of contrasting textures, colours, and cuts complements Mjölk’s long-standing devotion to a perfect sense of line, shape, and fit.

















































10 Responses

  1. Candi - St Augustine Says:

    nice one Adam!! i frigging love Mjolk…

  2. Boy Moments Says:

    OMG I WANT THOSE KNITS AND THOSE COTTON PANTS!!!!!!!!!!!!

    omg love the knits.. just to emphasize again.

  3. LanceT Says:

    I want every piece!! Every piece!! The cut is immaculate and the boots… Mjolk never fails to blow me away! NEVER.

  4. A Says:

    soooo who and where is stocking it??

  5. For-Tomorrow Says:

    More details coming soon.

  6. Mjolk 2010 Fall/Winter Collection Lookbook | Hypebeast Says:

    [...] a host of contrasting textures, colours, and cuts to complete a well considered line. Source: for tomorrow [...]

  7. Mjolk Fall/Winter 2010 Collection Lookbook | SLAMXHYPE Says:

    [...] from For Tomorrow via [...]

  8. Culture Shoq – Online Lifestyle Magazine » Blog Archive » Mjolk | Autumn/Winter 2010 Lookbook Says:

    [...] F-T link [...]

  9. Mjolk 2010 Fall/Winter Collection Lookbook « iDREWART Says:

    [...] via for tomorrow [...]

  10. JosephR Says:

    Man, that model looks like the guy on the cover art of Foals Antidotes.

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