Having identified men's reading, shopping and cultural habits, MANUSCRIPT is produced as a quarterly, tabloid-size publication in a bid to capture its reader's full attention.
The use of high quality, matte stock adds to the individual nature of the publication and draws a parallel to the age-old habit and love of men around the world: reading a newspaper.
MANUSCRIPT is less about market saturation and more focused on targeting like-minded men. And where other publications extend their content to encompass a plethora of subjects, MANUSCRIPT makes the worlds of fashion, design and creative arts its focus, illustrated by profiles of and stories about these industries' respected leaders.
The inaugural issue of MANUSCRIPT features Lanvin menswear designer Lucas Ossendrijver on its cover, accompanied by an extensive profile and visual essay of the house's spring/summer collection. The issue also features profiles of Swiss-born, New York-based artist and Bally collaborator Olaf Breuning; British actor Jack Derges of the upcoming Dungeons & Dragons film; Australian actor Oliver Ackland; and Australian artist Lionel Bawden.
MANUSCRIPT is edited and published by Mitchell Oakley Smith with fashion direction by Jolyon Mason and design by Nicholas Adamovich. The publication's inaugural issue features the photography of Jordan Graham, Liz Ham, Adrian Mesko, Paul Scala and Bowen Arico, with styling contribution by James Dykes and Sonny Groo. Models featured in MANUSCRIPT's fashion pages include Jeremy Dufour, Jack Vanderhart, Jordan and Zac Stenmark and Jordan Coulter
A3 Standard Size (Per Page)
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